8 Tips for writing business proposals that win as a Freelancer

8 Tips for writing business proposals that win as a Freelancer

This article covers the necessary tips for writing business proposals that win and convert as a Freelancer. By “winning proposals”, we mean writing proposals that convert, bring deals and yield expected results. So if you are a newbie to proposal writing, consider yourself lucky because you will be learning from the best when it comes to proposal writing today.

According to Wikipedia, a business proposal is a written offer from a seller to a prospective sponsor. That been the case, you must take time to understand some basic things that would help you succeed and achieve your aim of writing the business proposal.

For a proposal to be called a business proposal, it must cover and include the executive summary of your goals. This includes but not limited to; your level of accomplished tasks, goals and a description of the objectives, and plans you aim to keep for achieving these goals. The clarity of these things will go a long way if your proposal will win or not as a freelancer. As promised earlier, listed below are top 8 tips for writing business proposals that win as a freelancer. If you take them serious, you will be surprised at how fast your freelancing journey will grow.

8 Tips for writing business proposals that win as a Freelancer

1. Make thorough findings on the targeted audience:

Before writing any business proposal, it is necessary to conduct a little thorough research on the targeted audience you are writing the proposal for. Most openings are not meant for a single body, it mostly comes with a lot of competition that often times involve many competitors within a short period of time. So making thorough findings on the target audience is important if you want you proposal to win.

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2. Introduce your business:

This is a very vital process to take note of when writing a proposal, as it is the first impression people will have of ones company, so it makes a whole lot. Your business introduction helps to give credible business partners a clear view and understanding of your formal organization. In a brief description, you must explain your company’s history, products, services, mission, and core values. All these must be covered by the introductory part of your business proposal. Also, major achievements that demonstrates your company’s strengths and capabilities should be highlighted.

3. State the problems:

When writing a winning business proposal, it is necessary that you consider the problem and know if the problem is worth solving at all. List out these problems and cite out possible solutions on how to tackle such problems. Also, ways of solving these problems should be listed out. The truth is, without problems, you cant have a business. So a good part of your proposal must cover problem statement and your planned solutions. That’s when you will be taken serious.

4. Provide Solutions:

After stating out the problems in your business proposal, you must also offer possible solutions to these problems and guide the reader through the problem solving process. It is best that you share as much information as possible so as to align expectations from the start. Doing this can equally help to minimize unnecessary misinterpretations which is regarding the scope and budget of the proposal.

5. State your budget and scope of work:

When writing a proposal, it is necessary that you break your budget down into simple categories such as: tools, supplies, etc. and thereby include both direct and indirect costs. Stating the work and budget gives vendors equal access either by supporting project goals and meeting ones financial expectations.

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However, the scope of work provides a comprehensive description of the project from start to finish, hereby outlining all deliverables, objectives, and milestones. In addition to this, also listing of requirements and setting reasonable checkpoints and timelines for successful project completion.

The main objective is to provide as much detail as possible so that stakeholders can see that you have done the necessary research. The business proposal should carry out the project lifecycle by basically communicating the beginning and end, and also your business proposal must not be based on assumptions within this period., but based on the research you have carried out as initially advised.

6. Define your business needs:

When writing business proposals, you must know your business needs. Business needs are vital and you will need to meet those needs to be able to achieve the objectives stated out in your business proposal.

Defining your business needs will help in achieving some major milestones, timeframe, evaluation, and any specific qualifications from potential contractors. So you must take it serious.

7. Compile your proposal:

After writing the business proposal, it is important that you s compile the problem, solution, and benefits. Also, It would be of great value that you put more impacts on the parts of the proposal that you like your audience to remember by stating out vital ideas, facts, and the possible solutions that you have prepared to deliver. However, Before submitting or presenting the proposal, it is ideal that you check for consistency and make sure it has a pleasant, easy flow.

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8. Proofread before submission:

Before submitting the proposal, it is important for you to cross check the proposal by proofreading all materials for the proposal submission process. These must include, the grammatical errors, misspelt words, and lack of punctuation marks in the process of writing. A bad proposal will make a bad impression on the reader and audience, and might lead to total disqualification.

It is advisable that someone proofread the business proposal before submitting it. Doing this will help to reduce any spelling or grammatical errors of any kinds or other mistakes that may be in the application before  sending  the proposal. Much attention must be put to every detail in the writing process.

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How to negotiate contracts as a freelancer – 8 Do’s and 6 Don’ts you must know.

Israel Otoijamun

Israel Otoijamun is the founder and CEO of GigHQ.xyz. With years of experience in the digital space, I have earned a lot from freelancing, both on Upwork and fiver, thanks to my digital skills. My goal for creating this platform is to help digitally skilled people earn a living through their skills online, irrespective of their location and background. Please feel free to reach out to me if you have enquiries. E-mail: israel@gighq.xyz. ✌️

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